Blog

Do Doctors Like You?

Basically, any doctor who is not referring to you does not like you. While this may or may not be actually true, if you think like this you have a chance. To do anything else makes you a victim and not the one who can make things happen. When you…

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Staff for Expansion!

Here is something interesting… If you are just starting a new PT practice and you are the first staff member as the owner/PT, the office manager/reception/administration/collections person would be the second person you hire, and typically the third person you hire is a PTA. The third person you hired in…

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The “Close” is The Referral

A “close” in regards to patient referrals is defined as the point where you have asked for the patient’s help, and he or she has agreed to refer someone to your practice. One of the primary reasons salespeople fail at their job is they fear rejection and don’t ask for the business.…

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How to Get a Patient Better Who Doesn’t Think He Can (Part 1)

Have you ever accomplished anything meaningful without having a strong intention to get it done? Probably not. The fact is, when the intention to make something happen is weak—you know, when you’re just not feeling the “fire in your belly” to get it going—there’s a very slim chance that it…

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Do you Care?

I learned a lot from an experience I had with one of my referral sources in my practice. He was a podiatric surgeon who always called his patients after they got home from surgery, AND he would send them flowers. I saw many of his patients and they LOVED this…

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Should I Ask for a Patient to Refer to Me?

The relationships you build with your patients are powerful. They are the basis of good word-of-mouth. You can say your practice is the best, but no one will listen until your patients start talking. How do you get your patients to start talking? Better than that, how do you get…

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Get Doctors to Refer to Physical Therapy

You are in the pain relief business. If you were to identify the pain that your physicians are experiencing when it comes to referring to physical therapy and knew how to promote your practice in a way that can take away the physician’s pain, you will get his referrals. This…

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The Power of a Highlighter

The Power of a Highlighter 1. New patient arrives. 2. The Receptionist gathers the forms that the patient needs to fill out. NOTE: You MUST have a line in your Financial Policy that the patient signs that says, “We reserve the right to charge $25.00 for a missed appointment without…

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The 4-Phased Approach to Care

Your patients generally have a singular goal when coming to physical therapy – Pain Relief!  However, your POC most likely maps out more than just pain relief. How do you sell your POC to your patient? By presenting your 4-Phased Approach to Care during your initial eval. The 4 Phases…

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Schedule Book Control: When is Your Next Appointment?

With all of the technology that exists to make our lives easier and more efficient, it is very common for us to look for this kind of help. Sometimes efficiency and effectiveness can be two different things. Here is a low tech solution to getting a higher percentage of your…

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